Digital Marketing Basics

Start your digital marketing journey by learning the basic tools and channels used to promote anything online.
4.5/5
1000+ Students
Beginner
20 Classes (8 weeks)
Available Coaching Centers:
No coaching centers found in this location. Please try another area.

School

₹ 499/class

₹ 599/class

Any Query?

Course Description

This course is perfect for college students who are just stepping into the world of digital marketing. You’ll learn what digital marketing actually is, how brands use it to get noticed, and how simple tools like websites, social media, and email work together to build an online presence. You don’t need any prior experience—just a willingness to learn something new.

* Difference between traditional and digital marketing
* Where digital marketing is used today
* Benefits of going digital
* Simple examples from real brands

* What makes a website good
* Free platforms like WordPress and Wix
* Pages every site should have
* Tips to keep it clean and clear

* Overview of Instagram, Facebook, LinkedIn
* Posting with purpose
* Hashtags and trends
* Growing a follower base

* What is SEO in simple words
* How Google finds websites
* Easy keyword ideas
* Keeping your content search-friendly

* Why email is still useful
* Simple ways to collect emails
* Writing your first email
* Tools like Mailchimp

* What Google and Facebook Ads do
* How to set a budget
* Boosting vs. advertising
* Common mistakes to avoid

Aviral-N-Educator

Instructor Photo
  • 0 Instructor Rating
  • 0 Reviews
  • 0 Students
  • 0 Courses
An educator from the Department of Information Technology (IT) plays a crucial role in shaping the next generation of professionals in a rapidly evolving and dynamic field. These educators are responsible for not just imparting knowledge but also inspiring students to think critically, innovate, and apply their skills in real-world scenarios. Below is a general overview of the role and responsibilities of an IT educator:

Leave a Review

digital1

School

₹ 499/class

₹ 599/class

Any Query?

Course Includes
Lectures
20 Classes
Duration
8 weeks
Level
Beginner
Language
English
Certificate
Yes
Available Coaching Centers:
No coaching centers found in this location. Please try another area.
Course Includes
Lectures
10 Classes
Duration
N/A Hours
Level
Beginner
Language
English
Certificate
Yes

What you need/Requirement

requirement image
Internet

You need a working internet connection to watch videos, join online classes, and get help when needed.

requirement image
Laptop/PC

A personal computer is essential for hands-on practice and project work.

Learning Path

Beginner
beginner
Intermediate
intermediate
Advanced
advanced
Master
master
CERTIFICATION

Earn Valuable Credentials
and Lead with a Competitive Edge.

🛡️

Certificate and Recognition That Validates Your Skills

Our curriculum is meticulously designed in collaboration with industry leaders to ensure every skill you acquire is not just current, but in high demand.

🔗

Get Mentorship From Top 1 % Industry Experts

Our mentors are seasoned professionals and thought leaders who provide unparalleled guidance and personalized feedback.

🧑‍🎓

Network For Lifelong Success

Our vibrant community of professionals offers continuous support, mentorship, and a platform for lifelong career acceleration.

Certificate

Explore Similar Topics

Discover more similar content to expand your knowledge and sharpen your skills.

Choose Your Capstone Project
Capstone Executive Diploma in ML & AI
1
Bring Your Employer's Business Problem
Go back and impress your boss and colleagues with the ML & AI solutions you come up with.
2
Bring a Future Employer's Business Problem
Pick a real-world challenge from a company you want to work for and solve it with AI.
3
Choose a Problem From Your Domain
Select a challenge from your industry or area of expertise and apply ML & AI techniques.

We will be there right through your learning journey

Learning Experience
Support & Assistance
Career Support
Networking & Peer Learning

Hands-on learning

  • Videos from top faculty and world-class industry experts
  • Built-in practice and coding console
  • Industry-oriented projects for real DS & ML exposure
  • Live interventions from faculty and industry experts
  • Real time doubt clearing sessions
Go from AI novice to ML pro in 6 steps
01
2 Weeks of Fundamentals Training
Learn the fundamentals of Data Science, AI, and Machine Learning.
02
Skill Test: Math, Python, SQL
Score 60% and skip to Step 4: the 12-month Executive Diploma. Else move to Step 3.
03
3-Month Complimentary Bootcamp
Get started in the basics of math and programming needed in Data, AI, and ML.
04
12-Month Executive Diploma
Graduate with your hard-earned Executive Diploma in Machine Learning and AI.
05
Career Support Phase
Train for interviews, make a stellar CV, and build your personal brand.
06
Your Dream Career
Step confidently into ML, Data Science, and AI roles with guidance and support.
Custom-made for every domain
Key Features: Executive Diploma in Machine Learning & AI
Personalised learning
Personalised learning paths
Projects
30+ projects across domains
Capstone
Capstone Project of your choice
Portfolio
A standout ML Engineer's portfolio
Career Support
Personalised Career Support
Industry
The best of industry and academia